Application Domains

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Thematics


Goals

Visualize critical business data on a map instead of hard to read tabular formats.
Need to compare customer profiles per block group with your points of sales?

Provide web accessible tools to handle dynamic data analysis.
Want to view the areas with the highest density of population in a county? Want easy and quick control of the variables displayed?

Publish and share meaningful information to a targeted audience.
Want your sales team to have a quick glance at their monthly results? Want to easily display which sales territories have reached their monthly targets?


Solutions

Using thematic maps to render information provides a high visual impact and strengthens your message. With a single glance, users can easily identify or locate their information of interest. The tools included in CartoVista give autonomy to users to manipulate all available indicators variables.

Using choropleth maps, graduated symbols or pie charts, CartoVista will uncover the spatial distribution of your data. Spatial variations and interrelationships of geographical distributions will be highlighted on the map. To make an even deeper analysis, CartoVista will allow users to compare indicators, using a mix of background and foreground representations.

For some datasets, another approach is the use of an interpolation algorithm. When dealing with a high concentration of points, you may want to consider displaying the information through a continuous surface grid. This is very useful to represent elevations, or to view hot spot locations for crime analysis for example.


Example Industry Applications
  • Retail, Restaurant and Real Estate / Banking, Finance and Insurance: View the sales results; compare your products positioning with your competitors, visualize your customers’ profiles.
  • Transport & Logistics: Answer more rapidly and more effectively to your customer requirements using high performance and visually attractive geographic tools. View your leadtimes after selecting the origin and destination.
  • Media: View the demographic profiles related to your advertising panels.
  • Mining and Natural Resources: Make a data model based on point samples collected in the field.
  • Government: Handle crime analysis to point out hot spots.
  • Telecommunication: Display the network coverage around an antenna.